Become A More Effective Entrepreneur
First By Five helps founders, entrepreneurs and CEOs lead their small and growing service-based businesses more effectively.
Are You Frustrated By Spending Too Much Time On Things That “Have to Get Done” Instead Of Strategically Leading Your Business?
As an entrepreneur, you know that your time and energy are your most precious resources. Not just for your business but for your life and your loved ones. But how do you channel your attention toward what really matters while growing the business that means so much to you? You’ve hired people to help, but it’s never enough. You’ve read entrepreneurship books, implemented productivity hacks, tried working longer hours, and maybe even worked with a personal coach.
But you still feel:
- It’s impossible to extract yourself from daily demands long enough to do strategic work for your business
- Worried that you’re falling behind and can’t keep up with everything your growing business needs
- Frazzled by keeping a frenzied schedule that involves everything from making big financial decisions to handling a variety of administrative and tactical details
- Pulled in so many directions that you’re not always sure where you’re going
If you feel like the only option is to work in a frenzy until you miraculously clone yourself or sell your business, keep reading…

Stop Draining Your Energy And Diluting Your Effectiveness
Harness the power of focus to give yourself and your business what it needs!
We understand the daily struggle to find the balance between delivering and leading because we’ve been there. Not only do you need to decide where to spend your time, but you’re also faced with hundreds of other decisions and distractions.
We’ve found that having a clear direction, a workable plan, and an aligned team creates a focus that enables entrepreneurs to spend their days more effectively and multiply their impact on their team, business, and the world.
We help entrepreneurs to lead with focus so that they work more effectively and happily.
First by Five Will Help You...
- Create more margin to lead (and live)
- Multiply your results through your team
- Ensure you and your team are crystal clear on your direction
- Make smarter decisions
- Enjoy your journey (we only get one shot at this!)
Let’s Work Together
We’ve helped many business owners and entrepreneurs to work more effectively and happily. Don’t accept that things have to remain the way they are. Partner with us to help you work more effectively and build the business you care about.

Clarify Your Path
Clarify your business vision and purpose to ensure you’re headed in the right direction.

Create a Plan
Create a focused plan aligned with your team and purpose to deliver results.

Work More Effectively
Lead with focus to work more effectively and happily.
“Where focus goes, energy flows.” ~ Tony Robbins
Kind Words
We love helping our clients! Read what they have to say about us.

Hi, I’m Sonita.
As First by Five’s Chief Encouragement Officer and Lead Consultant, I understand the daily struggle to focus, lead a team, and build momentum because I’ve walked in your shoes. As a team leader for 18 years in the corporate and non-profit worlds, I found the greatest challenges to working effectively were insufficient direction and communication, putting the wrong people in the wrong roles, and unhealthy cultures that lacked empathy and/or accountability. As I’ve worked with service-based entrepreneurs for the last four years, I discovered they grappled with similar challenges. Communicating a clear direction, having a workable plan, and building aligned teams is what has dramatically improved their effectiveness. I want to help as many entrepreneurs as possible experience that. Because the value and opportunities you create change people’s lives. And, because more than half of all entrepreneurs battle burnout. I left the corporate world after experiencing burnout as the result of making too many destructive work-life trade-offs. That’s why I’m passionate about helping entrepreneurs build with purpose instead of burnout. Our businesses, our loved ones, and the world need us to.